Discussion Topic for Week 2: Becoming Familiar with PARC
Your response to this discussion topic is due by this week Friday at midnight Eastern Standard Time (EST).
You are also asked to respond to at least one other student in the class on their response.
Your response to your fellow student is due by this week Sunday at midnight Eastern Standard Time (EST).
WRTG 393 students,
This week, we are exploring the concepts of proximity, alignment, repetition, and contrast (PARC).
Please watch the following four brief video lectures on the PARC concepts:
For this discussion topic, please complete the following:
Examine the website for the James Bond 007 museum: http://www.007museum.com/
Write a brief paragraph in which you analyze the website’s application of proximity, of alignment, of repetition, and of contrast.
SOLUTION
Another website that implements the PARC principles more or less effectively is the official James Bond 007 Museum website. It is controlled by grouping and placing images, texts, and links associated with a single section, enhancing the site’s organization. However, alignment could be better; some parts are aligned, while others look random, hindering the overall experience. The concept is exceptionally well implemented by further utilizing repetition by matching the fonts, colors, and thematical items. Hence, while contrast is used, it is often subtly done, and some text and background colors need more contrasting levels, making sections look blurry and congested. Still, several options improve the general look and interface of the site. These options are related to the enhancement of alignment and contrast.
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